Your dealership website should do far more than look attractive.
It should present your stock professionally, work properly on every device, make it easy for customers to enquire and connect with the wider systems used to run your dealership.
Car Dealer 5 provides professional car dealer website design as part of a complete dealer platform.
That means your website is not an isolated design project. It connects with vehicle stock, leads, diary, workflow, valuations, finance integrations, advertising feeds, Telegram services and DMS-5.
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Generic web designers often need to build or source separate systems for stock management, vehicle searches, finance, enquiries and advertising feeds.
Car Dealer 5 has been developing motor trade websites since 2011 and now supports around 2,300 dealerships.
Our websites are designed around the real requirements of independent dealers, including:
This specialist experience allows us to focus on what helps dealers sell vehicles rather than forcing a generic website system to behave like a motor trade platform.
A dealer website can look impressive while offering very little operational value.
The real difference is what happens behind the design.
Car Dealer 5 websites can connect with:
This connected platform is what makes Car Dealer 5 more than a design agency.
Customers may visit your website from a mobile phone, tablet, laptop or desktop computer.
Your website must adapt properly to each screen size while keeping the most important information easy to find.
Car Dealer 5 responsive websites are designed to provide access to:
The aim is to give customers a clear and consistent experience regardless of the device they use.
Vehicle presentation is at the centre of every dealer website.
Depending on the package and design selected, vehicle pages can include:
The design should make it easy for customers to understand the vehicle and take the next step.
Your website should feel consistent with your dealership rather than looking like an unrelated generic template.
Depending on the package selected, design options can include:
Our team can recommend a package and design based on the type of stock you sell, the size of your dealership and the level of presentation you require.
A good-looking website has little value if customers cannot easily contact the dealership.
Car Dealer 5 websites can include clear routes for customers to:
These enquiries can then enter the wider Car Dealer 5 lead and workflow system.
The customer journey should not stop when a form is submitted.
Car Dealer 5 can record website enquiries as leads and keep the customer, vehicle, message and follow-up activity together.
Dealers can then:
This turns the website into the front end of a wider dealership sales process.
Customers may also contact you by telephone, WhatsApp, Facebook, Instagram, email or in person.
The Add Lead facility allows these enquiries to be recorded within the same Car Dealer 5 platform.
This helps keep customer information and follow-up activity in one place rather than scattered across different devices and inboxes.
Clear finance information can help customers understand affordability and encourage more enquiries.
Car Dealer 5 supports a range of compatible motor finance and finance technology providers.
Depending on the provider and services selected, your website may include:
Your website should be the central home of your dealership online, but many dealers also advertise stock through external platforms.
Car Dealer 5 supports feeds to a range of compatible advertising services.
This can help reduce duplicate entry and make it easier to keep prices, descriptions and vehicle availability consistent.
Car Dealer 5 websites are developed with technical and structural SEO foundations built into the platform.
Depending on the package and page type, this can include:
No responsible provider can guarantee a particular Google position. Search visibility also depends on content, reviews, competition, location, authority and ongoing marketing.
Dealers requiring additional support can ask about ProSEO.
CD5 Insight helps dealers understand which vehicles are being viewed and where website traffic is coming from.
Depending on the available reporting, Insight can show:
This can help dealers make more informed decisions about stock presentation and marketing spend.
Selected Car Dealer 5 services can connect with Telegram.
Depending on the package and enabled services, dealers can use Telegram for:
DMS-5 extends the platform into wider dealership administration.
Depending on the services selected, DMS-5 can help manage:
A competitor can copy the appearance of a homepage or vehicle card.
What is much harder to reproduce is the complete platform behind it.
Car Dealer 5's advantage includes:
The design is important, but the system supporting it is the real moat.
Not every dealer needs the same level of design or functionality.
Car Dealer 5 offers packages suitable for:
Our website packages start from £44+VAT per month.
Car Dealer 5 websites operate on our proprietary managed platform.
This means dealers benefit from ongoing hosting, maintenance, system development, security updates and platform improvements.
The underlying website code, stock system and connected services are provided as part of the ongoing subscription and are not transferred to another supplier if the service ends.
Domain transfer or redirection arrangements can be discussed separately and remain subject to the account terms.
Dealers move to Car Dealer 5 for many reasons, including:
Our team can review your existing website, domain, stock feeds, finance integrations and advertising connections before recommending the most suitable migration process.
Timescales depend on:
A straightforward new website can often be launched quickly once the required information has been supplied, but we will provide a realistic timescale for each dealership.
Packages start from £44+VAT per month. The final cost depends on the package and additional services selected.
Yes. Applicable packages can use your logo, colours and dealership branding.
Yes. Current Car Dealer 5 websites are responsive and designed to adapt to different screen sizes.
Yes. Vehicle stock is managed through the secure Car Dealer 5 dealer administration area.
Car Dealer 5 supports a range of compatible finance providers and technology services. Compatibility should be confirmed before ordering.
Yes. Feeds are available for compatible third-party platforms, subject to the dealer holding the required account or subscription.
Yes. Dealers can use a Car Dealer 5 website and platform services while retaining another DMS where appropriate.
No. The website operates on the proprietary Car Dealer 5 platform. Domain arrangements can be discussed separately and remain subject to the account terms.
No responsible provider can guarantee a particular organic position. Car Dealer 5 provides search-friendly foundations and optional ProSEO services.
A professional dealer website should look good, present stock properly and make it easy for customers to enquire.
It should also connect with the systems needed to manage those enquiries after they arrive.
Car Dealer 5 combines design, stock, leads, workflow, valuations, integrations and dealer management within one specialist platform.
Call us on 01902 203333 to discuss the right website package for your dealership.
Start with a responsive website, add more tools as you grow, or choose a Symphony package with DMS included. Every package is built for car dealers and designed to keep your stock easy to manage.
Best for smaller stock levels and simple dealer websites.
For dealers wanting more site flexibility and extra tools.
A stronger platform with DMS tools included as standard.
For dealers wanting the full CD5 website and DMS platform.
